1996-1997 Undergraduate Catalog
CM 102 Basic Technology
1c-0l-1sh
Prerequisite: CM101
Provides Communications Media majors with the ability to identify,
operate, and
maintain a variety of audiovisual hardware commonly found in education,
business, industry, and allied health professions.
CM 103 Basic Communications Research
1c-0l-1sh
Prerequisite: CM101
An introduction to research as it specifically applies to the field of
communications. Major emphasis will be placed on a review of the resource
materials pertaining to the area of communications. Also to be included
will be
a basic understanding of research methodology as it relates to the design
and
validation of communication devices.
CM 200 Images
3c-0l-3sh
Prerequisite: CM101
The course examines the basic visual and aural elements, the strategies
and
options of techniques, the psychological and physiological implications
of
creative composition, and the range of media and formats.
CM 201 Internet and Multimedia
3c-0l-3sh
Prerequisite: BE/CM/CO/IM 101 or prior exposure to word processing and
electronic mail.
The major focus will be on the evaluation of information and multimedia
resources available on electronic networks when doing research in an area
of
one's choice. This information literacy course is designed for students
to gain
a more in-depth understanding of the information resources available
electronically and of how to utilize them more effectively in
communicating.
Students will learn how to access and utilize these resources for two-way
communications and support for decision making while incorporating
selected
elements in multimedia presentations of their own design. (BE/CM/CO/IM/LB
201
may be used interchangeably for D or F repeats and may not be counted for
duplicate credit.)
CM 230 Issues in International Communication
3c-0l-3sh
Survey of international communications with particular emphasis
oncommunications flow, four press theories, ownership, structure and
access to
media, government/media relationships, the impact of communications on
developed
and developing countries.
CM 271 Beginning Photography
3c-0l-3sh
Prerequisite: CM101 or permission
Working with black-and-white materials, the student learns to operate a
camera,
develop film, make contact prints and enlargements, and mount prints for
display. Ancillary topics are introduced such as filtration, print
spotting,
flash, and the use of accessory lenses. Student is required to have a
35mm
camera, preferably a single-lens reflex, with fully manual focusing and
exposure
capability.
CM 281 Special Topics
var-1-3sh
Prerequisite: As appropriate to course content
Special topics are offered on an experimental or temporary basis to
explore
topics that are not included in the established curriculum. A given topic
may be
offered under any special topic identity no more than three times.
Special
topics numbered 281 are offered primarily for lower-level undergraduate
students.
CM 301 Technology for Learning and Instruction
3c-0l-3sh
Prerequisite: EP202 or permission
Preservice teachers gain competencies in selection, evaluation, and
utilization
of various instructional technologies. Application of new technologies to
teaching and learning will be emphasized, along with performance-based
activities in instructional design. A major portion of the course is
devoted to
the integration of computer-based instructional activities in the school
curriculum. Does not count towards credits needed for Communications
Media
major.
CM 303 Scriptwriting
3c-0l-3sh
Prerequisite: CM101
Required of Communications Media majors
Introduction to the design of media materials and script writing. Style
and
techniques of writing will be analyzed. Classroom emphasis is on writing,
critiques, and revision of designs and scripts. Scripts for audio, still
projection, and motion picture and television productions will be
written.
CM 330 Communications Media in Training and Education
3c-0l-3sh
Prerequisites: CM101, 303
The course reviews the historical growth and philosophies of the design
and
development of training and education products and processes. The student
examines the principal roles and functions of human and material resource
professionals for training (performance improvement), education
(competency
improvement), and development (personal and organizational growth).
CM 335 Consulting Practices in Communications
3c-0l-3sh
Prerequisite: CM101
The course presents the theoretical views and clinical applications of
consulting skills and practices associated with and needed by
communication
professionals. Presented will be the functions and role of the
consultant, the
client's perspective on consulting, hiring a consultant, ethics in
consulting,
personal assessment tests, and related literature and models.
CM 375 Mass Media and Behavior
3c-0l-3sh
Prerequisite: PC 101 and junior or senior status
Theory and research on the influence of the mass media on human behavior
and
attitudes. Topics include the effects of news and political advertising
on
public opinion; the effects of racist and sexist portrayals; and the
effects of
violence and pornography on aggressive behavior. (Also offered as PC 375;
may be
taken only once)
CM 380 The History of African Americans in Film
3c-0l-3sh
Traces the historical development of the roles of African Americans in
film and
television. Students examine the early stereotypic portrayals of this
group, theorigins of these stereotypes, and the ongoing changes, positive
and negative,
that have occurred regarding the media representation through research,
film,
and archetypal analysis, observation, and discussion. The new generation
of
African American filmmakers and their creative efforts to promote more
realistic
portrayals are analyzed.
CM 390 Practicum in Communications
var-1-3sh
Prerequisites: CM 101, written permission
An opportunity with credit for students to make contributions to
department and
campus media-related facilities and offices including WIUP-TV, WIUP-FM,
Penn,
Oak, Public Relations, Media Resources. Repeatable for a maximum of six
credits.
CM 395 Career Planning in Communications Media
1c-0l-1sh
Prerequisite: Minimum 20 CM credits
The course serves as a primary skill-building and strategy-seeking
experience
for the internship program and later career entry and growth. Extensive
writing,
research, and individual counseling are involved. Travel may be
necessary.
CM 403 Writing for Broadcasting
3c-0l-3sh
Prerequisites: CM101, permission of instructor
The course acquaints students with the various techniques used in writing
scripts for radio and television and makes them aware of the visual
impact of
television and the audio impact of radio. Students are made aware of the
limitations of television and radio as well as their unique features.
CM 404 Foundations of Broadcasting
3c-0l-3sh
Prerequisites: CM101, permission
Examination of the historical, legal, and economic aspects of
broadcasting.
Impact of broadcasting on society will be explained as well as the impact
of the
new technology on our existing broadcasting systems.
CM 405 Radio Production
3c-0l-3sh
Prerequisites: CM101, 200, 403, 404, permission
An introduction to production techniques as they pertain to radio. The
student
will be exposed to programming, scripting, producing programs, intros,
outros,
commercials, public service announcements, station identifications, and
promotional announcements. The course will also deal with the interaction
of a
radio station with national networks and with the real-life concerns of
deadlines.
CM 430 Analysis of Communication Products and Processes
3c-0l-3sh
Prerequisites: CM330, permission
The course will provide both a framework for action and tools to measure
the
effectiveness of training and education in human and material resource
development programs. The course contains practical theory and
problem-focused
discussion with students regarding application. Topics include instrument
choice
or construction, data collection and analysis, interpretation, and
alternative
presentation strategies of the findings.
CM 435 Organizational Development in Communications Media
3c-0l-3sh
Prerequisites: CM330, permission
The course presents the basic methods and approaches for organization,
management, and development of human and material resource departments.
The
topics include the primary activities and roles of an HMRD director,
problem-solving functions in reporting to management, characteristics
associated
with career systems, and special topics.
CM 440 Communications Graphics
3c-0l-3sh
Prerequisites: CM101, permission
Provides basic experiences in planning and producing a commonly used
television
studio, industrial display, and classroom graphics which are applicable
in
educational, industrial, and medical training programs. Experiences
include
technical layout and lettering; color; mounting and laminating; copying
and
reproduction techniques utilizing photography and xerography; photo silk
screening and photo sketching.
CM 441 Advanced Communication Graphics
3c-0l-3sh
Prerequisites: CM440, permission
Provides in-depth experience in planning and preparing graphic materials
commonly used in the communications profession; graphic materials include
design, photosketching, lettering, slide titling and duplication,
preparation of
camera-ready art, lithographic film and master layout sheets,
professional slide
flat production and photocopy, large-format transparency production,
color key,
and color systems.
CM 445 Applications and Techniques of Motion Pictures
3c-0l-3sh
Prerequisites: CM444, permission
A survey of the role that motion picture film production plays in
society. Major
emphasis will be placed on the variety of applications with special
consideration given to motion pictures as a tool to support research.
CM 449 Basic Audio Recording Techniques
3c-0l-3sh
Prerequisites: CM101, 403, permission
Theory and practice of recording sound, developing an understanding of
the
language of sound recording as well as the ability to make sound
recordings.
Exposure to recording for various media including radio, music, motion
pictures,
television, multi-image, and slide and tape production. Material also
appropriate for teachers who wish to make use of tape recorder in the
classroom.
Students will gain hands-on experience through labs and projects to be
completed
outside of class. Students will be expected to provide an audio tape
recorder.
CM 450 Advanced Audio Recording Techniques
3c-0l-3sh
Prerequisites: CM449, permission
Sound recording utilizing advanced techniques and concentrating on
specific
applications. Student participates in an intensive lab experience
utilizing the
most advanced equipment available. Emphasis on application, editing,
signal
processing, and multi-track recording. Student is expected to produce a
sound
recording for a specific use of professional quality.
CM 451 Television Production
3c-0l-3sh
Prerequisites: CM101, permission
Develops basic skills in television production and direction.
Consideration of
operating problems of a television studio, as well as functions,
limitations,
and capabilities of television equipment and facilities.
CM 452 Electronic Field Production
3c-0l-3sh
Prerequisites: CM451, permission
Provides in-depth field experience with portable video equipment and
lighting.
Students edit programs to broadcast quality.
CM 453 Broadcast News Process
3c-0l-3sh
Prerequisites: CM405, 451, permission
Reporting and presenting radio and TV news programs. Analysis of news and
public
affairs broadcasting.
CM 454 Broadcast Regulation
3c-0l-3sh
Prerequisites: CM404, permission
This course delves into the areas of law affecting broadcasters. Topics
covered
are laws pertaining to cable television, station licensing and renewal,
political broadcasting, libel, copyright, the right of reply, and
privacy. The
historical development of the FCC and its jurisdictions will also be
examined.
Case studies will be discussed along with the relevancy of some laws as
they
pertain to today's society.
CM 455 Television Performance
3c-0l-3sh
Prerequisites: CM451, permission
Provides theory and practice for performing on television. Detailed
analysis of
a performer's role in a variety of settings.
CM 456 Broadcast Management
3c-0l-3sh
Prerequisites: CM404, permission
Detailed examination of the management decision-making process in radio
andtelevision; particular reference to program policies, personnel
administration,
and community relations.
CM 460 Alternative Systems of Communication
3c-0l-3sh
Prerequisites: CM404, permission
The implications and capabilities of cable systems, the private and
industrial
utilization of nonbroadcast services, the emergence of satellite CATV
networking, and the application of two-way cable response systems.
CM 472 Photography II: The Print
3c-0l-3sh
Prerequisites: CM271, permission
Students will develop camera and print-making skills to the degree that
they can
produce salon-quality photographic prints. Students will understand the
photographic processes utilized in producing a high-quality negative and
print
to the extent that they can manipulate those processes to communicate an
intended message with their photographs. Emphasis on camera and print
control as
well as composition and negative and print manipulation.
CM 473 Creative Darkroom Techniques
3c-0l-3sh
Prerequisites: CM472, permission
Students pursue photographic competencies to a high level of proficiency.
Specific topics may vary as photographic technology changes, but typical
assignments include high-contrast photography through the use of graphic
arts
materials, multiple exposures in the camera and in projection printing,
making
and using paper negatives, and hand coloring of photos.
CM 474 Documentary Photography
3c-0l-3sh
Prerequisites: CM271, 472, permission
Prepares the student to deal with the actions of subjects in both
descriptive
and interpretive styles. The student is assigned to photograph a variety
of
local events in a manner that makes the nature of the event evident to
the
viewer of the photograph. The student also learns differences between
printing
for reproduction and for exhibit. The student is required to have a 35mm
camera
(preferably a manual exposure single-lens reflex) and a flash unit.
CM 477 Slide/Sound Production
3c-0l-3sh
Prerequisites: CM271, 303, 440, 449, and permission
This course is designed to provide advanced students with the theoretical
and
practical experiences necessary to be able to plan, design, produce, and
present
effective slide/tape presentations for use in education, industry, and
the
allied health professions.
CM 481 Special Topics
var-1-3sh
Prerequisite: As appropriate to course content
Special topics courses are offered on an experimental or temporary basis
to
explore topics that are not included in the established curriculum. A
given
topic may be offered under any special topic identity no more than three
times.
Special topics numbered 481 are primarily for upper-level undergraduate
students.
CM 482 Independent Study
var-1-3sh
Prerequisites: Prior approval through adviser, faculty member,
department
chairperson, dean, and provost's office
Students may, with the sponsorship of a department faculty member and
consensus
of the department, elect an advanced course of study which reflects the
academic
goals of the department. Approval is based on academic appropriateness
and
availability of resources. Exemplary project is intended to extend or
combine
field knowledge not readily available through other course offerings.
Students
may take one or more semester hours (40 hours or more of commitment=1
s.h.), and
multiple projects are possible; a maximum of 3 s.h. are permitted towards
a
degree program.
CM 493 Internship
var-6-12sh
Prerequisites: Communications Media majors only, junior or senior
status, permission
Supervised professional work experience in communications media. Sites
reflectthe academic goals of the department and are approved and
administered by a
department coordinator. Location, duties, length of internship, and hours
are
individually tailored to student career goals. Sites represent wide
application
of process and technology of communications in business, education,
allied
health, or other agencies. Students may take 3 or more s.h. per semester
(40
hours or more of commitment=1 s.h.), and multiple experiences are
possible; a
maximum of 3 s.h. of internship and/or field experiences are permitted
towards a
degree program.
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